Rose gold is what’s trending this season in both the fine jewelry and fashion jewelry markets. While this lovely, pink-hued metal has been used in jewelry pieces for decades, recently rose gold jewelry has increased in popularity in every jewelry avenue. Rose gold is now seen in fine jewelry, engagement and wedding ring settings, watches and also fashion jewelry pieces. In fact, now men’s watches and other jewelry pieces are even sporting rose gold accents! The warmth of rose gold jewelry brings out the underlying pink tones of skin in contrast to the bling factor of white and yellow gold. Also, rose gold brings out the natural beauty of diamonds as well as many colored gemstones.
Rose gold jewelry’s recent increased popularity can be attributed to several factors. First, it’s different. For the woman, or man, who is less traditional, rose gold jewelry offers an alternative to the more common white or yellow gold jewelry. Also, the soft pink tone of rose gold pieces works well with the colors and hues of the soft colors and feminine styles
popular in women’s fashion right now.
Second, rose gold provides another color to add for mixing and matching metals as well as materials. The two-tone look for mixing white and yellow gold has been popular for years. Women are now mixing rose gold with either white or yellow gold pieces and sometimes they mix it with both. Rose gold adds another color and dimension. Women mix different gold colors of bangle bracelets, stacking rings, and necklaces to create an individual look.
Cartier helped introduce this look in the late 1920’s when they introduced the Trinity band, a ring made of three intertwining bands of rose, white and yellow gold. Customers and fans of rose gold may be surprised to learn that there is actually no such thing as pure rose gold. Gold in its purest form always has a gold or yellow color. But, gold in its purest form is soft. Jewelers have to add other metals to the mixture not only to increase gold’s durability and strength but also to change the color. Rose gold is typically a mix of yellow gold and copper alloy. The ratios can be adjusted to create a deeper or lighter color. The more copper alloy used, the deeper and darker the color.
Today's Diamond of the Day is the Beau Sancy. As soon as she set eyes